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Trey Titone

Trey Titone

VP, Product Management at NBCUniversal & Author/Founder of Ad Tech Explained.

CTVCTV
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The Evolution of Magnite Explained
May 27, 2025

The Evolution of Magnite Explained

Unpacking ClearLine and the new SpringServe

Trey Titone
Trey Titone
GoogleGoogle
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The End of the Google Cookie Saga
Apr 23, 2025

The End of the Google Cookie Saga

Concluding the biggest waste of time in ad tech history

Trey Titone
Trey Titone
Ad TechAd Tech
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The Trade Desk 2025 headwinds
Apr 01, 2025

The Trade Desk 2025 headwinds

An analysis of TTD's rocky start to the year

Trey Titone
Trey Titone
Brand SafetyBrand Safety
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Adalytics Explained
Feb 20, 2025

Adalytics Explained

Imperfectly improving an imperfect ecosystem

Trey Titone
Trey Titone
ExplainersExplainers
Programmatic Live Events Explained
Jan 29, 2025

Programmatic Live Events Explained

Trey Titone
Trey Titone
Identity Signals Explained
Dec 12, 2024

Identity Signals Explained

A field guide for the evolving advertising identity landscape

Trey Titone
Trey Titone
CTVCTV
The Trade Desk Ventura: When Efficiency Calls
Nov 21, 2024

The Trade Desk Ventura: When Efficiency Calls

An analysis of The Trade Desk's strategy to create a CTV operating system

Trey Titone
Trey Titone
ExplainersExplainers
Ad Creative ID Framework (ACIF) Explained
Oct 22, 2024

Ad Creative ID Framework (ACIF) Explained

Trey Titone
Trey Titone
CTVCTV
Why would The Trade Desk secretly build a TV operating system?
Sep 03, 2024

Why would The Trade Desk secretly build a TV operating system?

Trey Titone
Trey Titone
ExplainersExplainers
Traffic Shaping Explained
Aug 12, 2024

Traffic Shaping Explained

Trey Titone
Trey Titone
Explainers, insights, and analysis on the latest trends in advertising technology.

Ad Tech Explained

Explainers, insights, and analysis on the latest trends in advertising technology.

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