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GoogleGoogle

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The End of the Google Cookie Saga

Concluding the biggest waste of time in ad tech history

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GoogleGoogle

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It's 2025, and DV360 still has one of the best UI/UX

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What's wrong with TTD's Kokai UI/UX?

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Amazon DSP Facelift: Exploring Its New UI/UX Experience

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The Trade Desk 2025 headwinds

An analysis of TTD's rocky start to the year

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Mobile Audience Segmentation Explained

The Ad Tech Explained Team

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Adalytics Explained

Imperfectly improving an imperfect ecosystem

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Programmatic Live Events Explained

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Real-Time Consumer Intent Data Explained

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Identity Signals Explained

A field guide for the evolving advertising identity landscape

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CTVCTV

The Trade Desk Ventura: When Efficiency Calls

An analysis of The Trade Desk's strategy to create a CTV operating system

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DataData

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Sell-Side Curation Explained

The Ad Tech Explained Team

The Ad Tech Explained Team